Golf for the Mind, Body and Soul

What do wine tasting classes, holistic golf lessons, and public speaking boot camp all have in common? They are all stepping stones to increasing women’s corporate self-esteem these days. In New York City, female execs are taking spirited classes that teach them how to order from fancy wine menus with ease during high-pressure corporate dinners. Golf lessons are becoming increasingly popular for the same reason. Golf schools are literally, leveling out the golf playing field. Many career-minded women have realized that golf can be a shortcut to a corner office. A round of golf can provide 4-5 hours of one-one-one time to build relationships that just can’t be created in a boardroom or over lunch. According to the Greater Indianapolis Chamber of Commerce, an estimated $28 billion in annual sales in the U.S. is directly attributed to the contacts, conversations and relationships initiated or conducted while on the golf course.

What’s the catch? Many women (and men) freeze on the course in front of important clients and colleagues. Taking a golf lesson can be just as intimidating, so many women are now opting for small class sizes with personal attention from an instructor who will help to enhance their game, and not change their grip or stance. No one has time to fight rush hour traffic to make it to the local golf course for an hour golf lesson, and then rush to pick up the kids and make dinner. It’s almost impossible to squeeze practice time in during the week. Many women are instead choosing 3, 5 and 7-day intense golf programs like the pro’s do to train for tournaments.

Founder of Golf Made Simple and PGA pro Marc Solomon explains, “There is a clear advantage of being away from the hectic world and in a relaxed, yet encouraging learning atmosphere. The problem with one-hour golf lessons is that golfers are still in their Monday through Friday fast forward mode, filled with mental to do lists. Weekly lessons waste time; they aren’t intense enough to improve the overall consistency of your game long term.”

Golf Made Simple uses an organic approach to learning; instructors have small intimate classes with personal attention. There’s never any anxiety or embarrassment about performing in front of 20 students; Golf Made Simple classes max out at four golfers. “The number one barrier for women in golf is that they don’t want to slow everybody else down on the course because they aren’t as consistent as more experienced golfers,” says Solomon.

Holistic teaching methods will focus on:

· Moving the whole body in one graceful motion
· De-cluttering mental fog and increasing clarity
· Enjoying the strategy of the game through various learning methods

“Golf is growing in popularity. Currently, around 25% of U.S. golfers are women,” says Solomon. “Annika Sorenstam and Michelle Wie are making a great golf game seem attainable and glamorous. Beginners and amateurs shouldn’t feel reluctant to give golf a shot, just join a small class that makes you feel comfortable. Golfers need to enjoy the game, not get stressed out about the 132 points of swing mechanics.”

Golf Made Simple recognizes that every golfer has a different learning style, so lessons are tailored for visual, auditory or kinetic learners. Solomon explains,”I pay attention to how golfers react to their first lesson on the practice range. After being given instructions and executing a great swing, a visual learner will say, ‘Oh, okay, I see what you mean,’ An auditory learner will say, ‘I hear what you saying,’ and a kinetic learner will say, ‘Oh yeah, I can feel that swing.’ It’s amazing!”

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